We all know that visual communication is fundamental in our quest to engage audiences. According to research studies, people process images much faster than words, a conclusion which leaves a wide door open for brands to embed visual content into their online marketing tactics. There’s no question about it: if you want to build a brand [...]
iPhone photography represents without a doubt an arising art. More and more people are inclined to resort to their smart phone to take pictures, whether we’re talking about landscape, street and day-to-day scene, food or portrait shots. Why? Because, by using the iPhone’s camera to its full potential and by doing a little [...]
In this modern era, where plagiarism has spread like wildfire, applying a watermark is essential in order to protect your images from unauthorized use. Moreover, it is a way for you, as a professional or amateur photographer, to get proper credit for your work. To create a watermark in Photoshop is far [...]
Watermarking has been and still is a topic with the power of easily sparking an intense debate. Photographers, business-oriented and hobbyists, have long debated whether the use of an identification mark can generate real benefits in terms of notoriety and financial gaining. Some claim they can actually live without it, while [...]
Plagiarism represents without a doubt one of the most worrisome matters for site and blog owners. The online environment is a harsh place and you would think that the daily struggle to keep your business afloat is challenging enough. But no, in addition to producing quality written and visual content, [...]